Friday, August 21, 2026
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Lesotho

Let there be light

By Mohau Khupa

Whether it’s in your romantic life or professional life, relationship marketing explains why you do most of what you do, why it works and how you can do it better.

Relationship marketing pretty much sums up your life, subjective right? Maybe you were not aware and this is an eye-opener for you, or maybe you were aware and to my hypothesis you’ll relate better, probably.

Either way you’re going to grow a lot from reading this article. So glad you’re reading this.

Humans, we are social creatures. We need each other, and most of our romantic or professional success come from the relationships we have with other people. We need to understand what gets a potential girlfriend, spouse, boyfriend or business partner interested in getting into a relationship with us in the first place. Much to your gratification, or at least I hope, I’ll discuss some relationship marketing options available to you, which you’ll need to understand and exercise, and be better.

Brother, suppose you’re interested in getting this woman you like out of her house sometime. This woman doesn’t go out more, you think. You have noticed that every morning she steps out to her front porch to gaze at the sunrise, and exactly two minutes into her gazing session, your other neighbor, a senior, checks into her apartment for a few minutes and leaves the house.

So you decide one time to help the old lady out of the car to her apartment. Of course while the young lady is looking. He is considerate, he is caring and respectful, now that’s a whole lot of man, the young lady thinks. That is how I introduce the first option, show them what they can a part of. Now the young lady probably thought, ‘oh that’s how he treats women? I want him to treat me like that.’ That’s right! She wants a piece of you.

Be the experience they have never had. That is the second option. Of course you already are. No man has ever so stood apart like you did, you made quite an impression. She wants a piece of you! Now you probably want to ask her out already, however better not. Instead, take maybe her Instagram handle and contact numbers only. Invite a different, fine young lady over to your house for a sleep over and go on a brief vacation the next day. When you get back from your vacation, ask her out. Now at this point she knows you are the prize, she should keep you, she thinks. Can she though?

Being the prize comes with having none of the energy that will spoil the look on this fine piece, that is yourself. You will not dim your light just so they can shine theirs, right? Maybe it’s selfish, maybe not, it’s called investing in yourself, and it’s attractive. You have got to invest in yourself, slay, fall in love with yourself more and watch them fall in love with you. You need the confidence. Sure you can hint that there is a lot more to ‘this vibe’ that she thinks she likes. You are the vibe, right brother?

You might want to consider Bishop T.D. Jakes’ s advice to enjoy your relationship with yourself and have everybody else come to a party you already started.

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